Products Are The Centerpiece of Growth In Tech

Chetan builds B2B SaaS products with product led growth principles

Which product gets more viral – the one with 1x usage a week or the one with 10x? I find addictive solutions to recurring user problems.

More Than A Product Manager

Jack of all, a master of Product. Chetan spends 100 hour weeks when your business demands to go beyond Product Management.

Chetan worked for MATLAB. And now uses Python and SQL to do data engineering and analytics
He hired 2 Growth data analysts, 1 data engineer at Upwork.
He had 2 job offers for a Data Scientist role. Digging deep, he stuck to being a data driven PM, instead.

Continuous onboarding: Onboarding continues beyond the top-of-the-funnel. Cross-sell and up-sell with Machine Learning and AI models to achieve double digit growth
Email, Slack, WhatsApp: Engage your users when they’re logged out. All touch points are part of a flow.
Off-boarding: Delight the customer when they’re leaving so they feel guilty of leaving an awesome brand. Offer discounts, a free trial, and always something of value for free.

I have run Google ads with < $1 CPC for a side-gig, generating 200 leads for $150
Re-targeting: did you know you can upload emails to target specific people on paid social? e.g. You can re-target with at least 300 emails on LinkedIn.
Quora, Reddit, KDNuggets: I will help your brainstorm and advertise where your competition is low.

“Chetan brought a a great blend of analytical skills, deep PLG experience and product management acumen to the role at Sumo Logic…”

Michael Marfise

VP, GM of Product, Procore, ex-Sumo Logic

“Chetan has been instrumental in shaping the CRM and Growth function at Upwork…”

Richa Bayala

Director of Growth at Adobe, ex-Upwork